The ARG staff has expertise in reaching varied business and consumer markets. Our experienced project managers, programmers, and interviewers are able to collect data utilizing any one or a combination of quantitative methodologies.
When email addresses are unavailable or online panel counts are insufficient for business or consumer populations, telephone interviewing affords an opportunity to reach these populations. Telephone interviewing is also an effective means of obtaining more in-depth information from respondents.
This methodology is particularly effective when interviewing C-suite executives in the financial services, health care and manufacturing sectors. Telephone outreach is also effective when identifying and recruiting respondents to participate in an online or in-person study.
ARG has a skilled Business and Consumer interviewing and project management staff. Services provided for telephone studies include: