Recruiting

ARG’s trained, and experienced recruiting specialists excel at recruiting consumers, business respondents, C-suite executives, health care professionals and low incidence respondents. We do the detective work required to find that exact respondent who meets all the necessary qualifications.

Our 92% show rate is based on diligent follow through, clear communications and our recruiting team's ability to differentiate between those who are truly interested in participating in the study versus potential "no-show" respondents. Our team's follow through after the recruit including timely confirmation letters, emails and telephone calls, as well as proactive cancellation replacement initiatives ensures a successful project recruited exactly according to your specifications.

Local and National Recruiting

  • In-person and online focus groups
  • Online bulletin boards
  • In-depth in-person, telephone and online interviews
  • Shop-Alongs
  • Ethnographies
  • In-home interviews
  • Usability labs
  • Web cam interviews
  • Taste tests
  • Product placements

Recruiting Sample Sources

We recruit respondents from the following types of databases and sample sources:
  • Our proprietary ARG SurveyService Opinion Panel
  • Client supplied sample
  • Targeted sample we purchase on behalf of our clients from vetted online, telephone, and direct mail sampling companies we have researched and developed relationships with that provide sample for specific types of job responsibilities, interests, demographics, etc.
  • Association and business directories

ARG SurveyService Opinion Panel TM

ARG SurveyService opinion panel logo
Our proprietary respondent database for Buffalo, Rochester and Western New York contains more than 60,000 respondents segmented by demographics, select product usage, and complete household history regarding study participation.

Our Opinion Panel provides an reliable, vetted sample of respondents to draw from for recruiting and identification of targeted populations.

We continually update and keep current our respondent databases including email addresses and other pertinent information.

In addition, we have specific databases of professional respondents including teachers, physicians, HR specialists, business owners, and other specific job functions.

Region Zip Code Recruiting Reference

Buffalo Area Zip Codes

Buffalo Zip Codes
Within 15 Miles of ARG
Buffalo New York zip code map
14026
14043
14051
14068
14072
14120
14150
14201
14202
14203
14204
14206
14207
14208
14209
14210
14211
14212
14213
14214
14215
14216
14217
14218
14219
14220
14221
14222
14223
14224
14225
14226
14227
14228
14260
14261
Erie County Zip Codes16-25 Miles from ARG
Erie County New York zip code map
14001
14004
14031
14032
14047
14052
14059
14075
14085
14086
14092
14094
14102
14120
14127
14139
14174
14224
14304

Rochester Area Zip Codes

ARG is able to recruit as well as coordinate use of facilities for research projects in the Rochester metro area. Zip codes include:
14420
14423
14424
14425
14428
14445
14450
14454
14464
14467
14468
14472
14485
14487
14502
14506
14511
14514
14519
14526
14534
14543
14546
14559
14564
14568
14580
14586
14604
14605
14606
14607
14608
14609
14610
14611
14612
14613
14615
14616
14617
14618
14619
14620
14621
14622
14623
14624
14625
14626
14627

Advisory Councils, Proprietary Databases and Panels

We create and manage Proprietary Online Panels, Advisory Councils, and MROC – Market Research Online Communities to provide insight and direction.

Members are selected based on established criteria and invited to be part of Councils or Panels that meet online, in-person, or via the telephone to participate in discussions or surveys based on client needs.

These communities provide instant access to a qualified group of individuals to gain insights and reactions to new ideas, concepts, products, or advertising.

These panels and councils include for example consumers with specific medical needs, users of specific types of products, special interest groups, business professionals, or dealers representing and selling specific product brands.

Panel of people speaking to each other